Hello! I'm Chris
I design digital products that makecomplex problems feel simple.
With over 20 years experience, & over 10 years back-to-back with two of the fastest-growing travel companies in the UK, I have a solid grasp of user-centered design, planning and conducting user research, user testing, A/B testing, rapid prototyping, heuristic analysis, usability, and accessibility concerns.
Experience & expertise
Research
- Deep CRO understanding
- Atomic A/B testing
- User-centered design
- Qualitative and quantitative
- User research
- Design research
Design
- Digital user experiences
- Product design
- Interaction design
- Rapid prototyping
- Wireframing
- Choice architecture
I have a wealth of knowledge working in an extremely agile manner, running teams, owning projects, identifying opportunities, launching internationally, creating autonomous teams in finding opportunities to grow, all validated by data-driven insight, self-serving data-wise and being able to read test results to a highly competent level. I love to build effective design teams & processes, I believe that collaborative, friendly work is the best way to make successful products.
Testimonials
Chris's ability to identify and seize opportunities is truly remarkable. He played a pivotal role improving our hotel only product amongst other things, producing innovative designs and insights led to a substantial increase in hotel sales, from 5% to an astounding 30%. Jonny Marsh, Founder Loveholidays
Chris brings a combination of a creative mind, a passion for user experience, enthusiasm and knowledge to every project he undertakes. I worked closely with Chris on a number of projects at loveholidays.com. He took the time to understand me and business requirements, and return with creative thinking and problem solving.Matthew Lawson, E-commerce director, Loveholidays
Chris is the master at producing well-thought-out, engaging designs and creating simple, clear UI for persuasive ecommerce websites.Elliott Pritchard, Head of marketing, Animal friends
Chris is a very talented UX/UI professional who’s very adept at understanding customer needs and aligning them with a business’s commercial objectives.Ceri Balston, Head of CRO, Loveholidays
Let's create something great
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Thanks for visiting
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